The Sales Copywriter for Brochures and Print
The supermarkets will tell you we still make instant purchase decisions. Your brochure or print copy in the right place and the right time drives sales. So long as you do it well. As your sales copywriter our job is to work with you to identify the right message for your specified target audience – it’s about creating true desire; desire to start a conversation and desire to take the next step.
Understanding what advertising copywriters do
Our job is to help you define and concisely convey your USP (Unique Selling Proposition) in a controlled format.
With your website, your visitor could land on any page… but your brochure, sales collateral, or point of sale promotion is your chance to lead them through your story in a way you can control.
What makes our sales copywriter services different?
Your brochure, company profile or pitching document is designed to deliver a compelling reason to buy your products or services. Our brochure copywriter services do that by understanding what drives your customers’ decisions and making sure you tell them what they need to know.
That takes understanding your business, your competition and the things that set you apart. It also means understanding the world of print; font, paper stock, graphics… what makes one document more desirable to read than another. And it means bringing those things together to create irresistible desire in your market.
No matter how you dress it up, no matter how much money you throw at it, poor messages don’t work. When you need a brochure copywriter or a sales copywriter to guide you through the process for more effective results; whether you have your own graphic and print teams or want to use ours – for more effective brochures and printed collateral, get in touch.